Dukatos commissioned us to create a dynamic web campaign focused on promoting new larger packaging sizes for two of their most popular flavored yogurts: Almond-Pistachio and Cherry-Vanilla.

For this presentation, the materials are presented in English, while the original campaign was in Serbian.

The campaign’s core asset was a 6-second YouTube bumper highlighting these new pack sizes.

A key visual feature was the animation of product packaging rotation, transitioning from the smaller to the larger format.

A 15-second extended version highlighting the full Dukatos Flavored portfolio was also produced but was not part of this campaign release.

To create the visuals, we used advanced AI technology. Each element was generated individually and then carefully hand-animated to achieve smooth and engaging motion.

Besides the YouTube bumper, the campaign deliverables included web banners for Google Display Network and video content optimized for social platforms such as TikTok, Facebook, and Instagram.

Below, you can see the created visual of Zeus enjoying a bite of Dukatos yogurt.

For Meta platforms, a static key visual was also developed.

Watch the campaign videos below.

This campaign successfully supported the launch of the new packaging and achieved a multi-million reach across digital channels.